SOFTWARE ARCHITECT—KEY HOFFMAN
Never again be baffled by your software
I help dev teams create systems that’re easy to build, maintain & enhance
Fullstack Development with focus on: Typescript ∙ React ∙ NextJS ∙ AWS + Node
SCHEDULE A CALL
Fullstack Development with focus on: Typescript ∙ React ∙ NextJS ∙ AWS + Node
SCHEDULE A CALLToo many “WTF’s” in programmers’ heads when reading code.Cost per feature keeps eating up profits.Development
stalls with only a programmer or 2 understanding the code base. So then… poor code, poor understanding, poor morale—means poor productivity.
Any fool can write code only a computer understands.
But that’s just not enough.
Ready to write code humans can understand?
GO FROM ‘ARG’ TO ‘AHH’
Easier for developers to write clean code. Easier for managers to meet more deadlines. Easier for owners to make more money.
An architecture that’s easy to build, maintain & extend
Clean code that’s easy for everyone to work on
& enhance
Save big bucks writing code right—the first time
Onboard new
programmers quickly & effortlessly
Less external documentation with
more code that’s self documenting
An expert to mentor junior developers so
they, too, can pass on
the baton
Ready for pro-grade code—while moving fast?
“Key is a top notch developer. He is patient and understanding in communicating aspects of development that I’ve struggled to learn myself. I’ve been a .NET developer for most of my career. Key helped me; 1) leverage what I know 2) integrated well-known design patterns, while 3) teaching me how to produce Enterprise quality apps. Need a great programmer? And a wealth of knowledge to guide your team? Call on Key.”
~ Damola ‘D’ Omotosho ∙ Senior Software Engineer | Microsoft Corporation
“Key is a top notch developer. He is patient and understanding in communicating aspects of development that I’ve struggled to learn myself. I’ve been a .NET developer for most of my career. Key helped me; 1) leverage what I know 2) integrated well-known design patterns, while 3) teaching me how to produce Enterprise quality apps. Need a great programmer? And a wealth of knowledge to guide your team? Call on Key.”
~ Damola ‘D’ Omotosho ∙ Senior Software Engineer | Microsoft Corporation
“Key is a top notch developer. He is patient and understanding in communicating aspects of development that I’ve struggled to learn myself. I’ve been a .NET developer for most of my career. Key helped me; 1) leverage what I know 2) integrated well-known design patterns, while 3) teaching me how to produce Enterprise quality apps. Need a great programmer? And a wealth of knowledge to guide your team? Call on Key.”
~ Damola ‘D’ Omotosho ∙ Senior Software Engineer | Microsoft Corporation
WHY WAIT ANY LONGER FOR…
In other words, watch developers spend less time reading sloppy code—and more time writing clean code. Isn’t that what every business leader & dev manager wants?
Meet to learn more ∙ Identify your software pains ∙ Determine if we’re a match
Get a solid infrastructure ∙ Write killa code ∙ Boost your team ∙ Improve your practices
More features delivered quickly ∙ More tech people diggin’ their jobs ∙ More bosses happy with results
Ready to deliver more features than ever before?
ABOUT ME
I was always fascinated by software. The beauty of code construction. And the power of its resulting instructions. At one point, I spent several months writing mathematically pure, elegant, powerful & simple code—just because.
Then, started doing this for startups & other dev shops—worldwide.
Why such fascination with more than just code that works?
Makes it shitty for other developers to work on. Infuriating to know how the software really works. Confusing to find the right code to change. Costly to keep reorganizing code—constantly.
I create architectures, write solid code & bring intuitive practices to enhance businesses & their dev teams.
Because the last thing your team & company needs… is software that limits the growth of your business.
Founder of lucidcode.io
WHY ME
Been building software since 2011
My code is clean & intuitive
Everyone else says the same
Better code—better dev practices
I’ll work well with your team
See for yourself—I’ll send you samples
MY SERVICES
Run your dev team as always imagined. Feel in control with solid releases. Watch everyone in tech give you their best. That’s why I do what I do.
I design software systems that work over the years. That are well understood by everyone involved. And can be extended & enhanced as the business grows.
I’ll roll up my sleeves to write code to that runs as intended. That’s easy for other devs to fix, extend & emulate when writing their code. And intuitive for everyone to test.
Got issues with your current software? I’ll analyze what’s going on. Make clear recommendations for improvement. And mentor junior developers to become senior ones.
Want an architecture where you can tweak parameters vs. write needless code?
WHATCHA THINK…
Grow the business with iterative software releases
Write code everyone understands
Fix less bugs that eat up time & profits
Be the dev shop others want to work for
Have a repeatable process to write intuitive code
Keep writing documents no one reads
Keep writing code that confuses—everyone
Keep missing deadlines with too few features
Keep frustrating developers with code no one wants to work on
Keep firefighting fires for every release
“I’m tired our PM frustrated with dev. Tired of developers feeling the heat. And tired of programmers struggling daily with spaghetti code. I want us to get past (once & for all) this cycle of continuous ‘code confusion. I’m ready.’
Well said you—let’s make that happen.
Contact me. I’ll get back to you quickly to schedule a call or answer your questions.
